Brand analysis & strategic positioning
Development of brand names & claims
Logo design & visual identity
Packaging design & storytelling
Comprehensive brand strategy for market launch
Branding
An exceptional fragrance deserves an equally strong identity. As a strategic partner, I know that fragrance creation is only part of the success. Often, a coherent overall concept is needed for the olfactory message to unfold its full impact. That's why I also support you in building a complete brand world for your fragrance creation or sharpening an existing brand.
My approach to brand development is holistic. I ensure that every element of your brand—from the name to the packaging—tells the same story as the fragrance itself.
Online courses
Develop branding
Discover with us the world of scent psychology and how it can strengthen the emotional connection to your brand.
Scent psychology
Our online courses offer you the opportunity to strengthen your brand and create unique fragrance experiences.
Brand management
Learn from the best how to delight your customers with perfume art and brand management.